How Automated Email Marketing Systems Work
Do you use an automated email newsletter as part of your lead generation and nurturing program? If not, you should. Practitioners who use marketing automation as a part of their overall strategy grow on average at a 451% faster rate than their counterparts. Having an automated email mewsletter is a part of every successful marketing… (0 comment)

Introduction To The Simplified Brander Strategy
In our last session, I told you about the first quadrant in the simplified strategy matrix for local independent practitioners, the “Archer” strategy, where you target your market to a narrowly defined focus, just like an archer aiming at a target with a narrow focused shaft, adhering to Porter’s Generic Focus Strategies with either Differentiation… (0 comment)