News – Practice Builder Publishing – Tools & Resources For Accountants And Tax Practitioners

Using Your IDAC Score To Find Your Value Proposition “Tall Head”

In: News

As you learned in our earlier Rainmaker Protege Course session, IDAC scoring can be used to identify a valid development strategy or tactic for your line of services or products. There is one other aspect of IDAC scoring that I want to throw into the mix, In his book about “The Long Tail” Chris… (0 comment)

Automated Emails As Part Of A Lead Generation And Nurturing Program

In: News

Do you use an automated email newsletter as part of your lead generation and nurturing program? If not, you should. Practitioners who use marketing automation as a part of their overall strategy grow on average at a 451% faster rate than their counterparts. Having an automated email mewsletter is a part of every successful… (0 comment)

Download Your FREE Report!- Marketing Automation Mastery!

In: Freebies

Available in PDF format. Only Available For A Limited Time! Download The Practice Builder Publishing FREE Marketing Automation Report Now To: Uncover the secrets to getting more results with less effort through the use of automation! Find out how why automation is more than just saving time, and why it can multiply your earnings! Discover…

Using Community Involvement To Build Your Bookkeeping, Accounting Or Tax Practice

In: News

The number one overarching way to build your independent bookkeeping, accounting or tax practice is to become recognized as an expert in your niche or specialty. The number one time tested tactic for achieving this is to develop a network of respected community peers and influencers to recommend you. The usual tactics a practitioner… (0 comment)

Analysis Of Simple Survey on Lead Followup

In: News

Marketing events can cost companies a pretty penny, but how many organizations actually follow up with leads in a timely fashion to generate a return? According to the Practice Builder Publishing survey on lead generation followup, just 2% of the 150 respondents say they follow up with leads the same day. A quarter follow… (0 comment)

Using Your IDAC Score To Compare Your Performance To Your Services Value

In: News

As you learned in our previous session, IDAC scoring works the same way LSRP scoring works. It is an absolutely simple way of evaluating your service offerings, and their profitability. Just as LSRP Scoring gives you a multi-dimensional way to look at your clients, IDAC Scoring gives you a multi-dimensional way to look at… (0 comment)

Phishing 101 at the School of Hard Knocks

In: News

A recent, massive spike in sophisticated and successful phishing attacks is prompting many universities to speed up timetables for deploying mandatory two-factor authentication (2FA) — requiring a one-time code in addition to a password — for access to student and faculty services online. This is the story of one university that accelerated plans to require 2FA… (0 comment)